Investment that drives results
Professional explainers that convert prospects and reduce support costs
Starter
£2,500/project
Perfect for your first explainer
- 1 custom explainer
- 2 revision rounds
- Platform access
- Basic analytics
- Text editing capabilities
- Standard turnaround (2 weeks)
Most Popular
Professional
£4,500/project
For serious product teams
- 1 custom explainer
- Unlimited revisions
- Advanced analytics
- A/B testing capabilities
- Priority support
- Fast turnaround (1 week)
- Custom branding
Growth
£12,000/quarter
Ongoing explainer partnership
- 3 explainers per quarter
- Dedicated account manager
- Monthly strategy calls
- Version management
- Team training included
- 48hr turnaround
- Custom integrations
Enterprise
Custom/
Full-service solution
- Unlimited explainers
- Dedicated team
- White-label options
- API access
- Custom workflows
- 24hr turnaround
- Strategic consulting
Enhance your explainer
Add-ons to maximize the impact of your investment
Additional Versions
+£500Create variations for different audiences
- • Industry-specific versions
- • Regional adaptations
- • Feature toggles
Advanced Analytics
+£200/moDeep insights into viewer behavior
- • Heatmaps
- • Drop-off analysis
- • Conversion tracking
Rush Delivery
+50%Get your explainer faster
- • 48hr delivery
- • Weekend work
- • Holiday coverage
ROI Calculator
See your potential return on investment
Current Monthly Revenue
£250,000
With TopDown Explainers
£350,000
Additional Monthly Revenue
+£100,000
ROI Multiple
1449.3x
return on Growth plan (£69/month)
*Based on average 40% conversion improvement from our customer data
Need something custom?
Enterprise teams get custom solutions, dedicated support, and volume discounts
Volume Discounts
Save up to 40% on bulk credit purchases
Custom Integrations
Direct API access and custom workflows
Dedicated Support
Direct line to our team and priority handling